If 2020 has taught us anything, it’s that video will continue to play an integral role in the marketing plans of companies in diverse industries. From retail to the arts and all businesses in between, video has become the preferred channel to promote products, services and events. This preference is held by businesses and consumers alike due to its cost-effective and convenient method of delivering and digesting information.
Holidays might look different this year, but that doesn’t mean you still can’t stay connected with customers and your community.
Building a large library of videos takes a substantial investment of time, energy and resources, but managing that library shouldn’t consume an equal amount of your time.
You’ve spent copious amounts of time and energy building a library of content you’re proud of — now you might be wondering how to showcase these videos in a way that promotes maximum visibility.
Video has transitioned from corporate luxury to necessity. Without the technological advantage that video provides for companies both small and large, remote work, international digital connectivity and virtual company gatherings wouldn’t be possible.
COVID-19 has been the driving force behind a global shift to virtual communication for businesses, communities and even churches. Prior to social distancing protocols, organizations were free to choose to what degree they utilized video conferencing and other digital platforms to communicate. However, mandated remote work and restrictions on in-person gatherings quickly made online tools a necessity rather than a convenient alternative.
With a state-of-the-art online tool like Zoom, the convenience of video conferencing is undeniable, however, there are still opportunities to create connectivity before, during, and after virtual meetings.
The Vidflex™ video platform is built specifically to meet the needs of communities around the world, thereby interconnecting people to be able to share ideas, encourage a cohesive culture and promote seamless communication.
As businesses make the mandatory move to an online space in response to social distancing efforts, the corporate world is becoming one of self-isolation.